This Privacy Statement elucidates how Electrastyle International Private Limited ("Blissbloomz," "we," "us," or "our") manages personal information acquired through our digital platforms, including Blissbloomz mobile application, collectively referred to as the "Service," and other activities specified herein. Upholding privacy is a paramount concern for us at Blissbloomz, and we are dedicated to ensuring complete transparency regarding our privacy practices. This statement outlines how we collect, utilize, share, and otherwise manage the personal data of users in connection with our service.  

What information does Blissbloomz gather from you?     

Blissbloomz collects various forms of personal information during your interactions with us. This includes instances where you make payments for our products or services, subscribe to newsletters, visit our websites, engage in events (both online and in-person), participate in research initiatives, join communities or forums, enter competitions, and contact us with queries or complaints.  

The categories of information that Blissbloomz may collect include:  

• Contact Information:  

When you purchase our services, subscribe to newsletters, join communities, participate in research, or attend events, we may request contact details such as your name, email, and/or postal address to fulfill your requests.  
 

• General Personal Information:  

For surveys, competitions, and events, we may collect additional personal details such as gender, job title, date of birth, marital status, etc.  

• Online Identifiers:  

Through the use of cookies and similar technologies when you visit our websites, we automatically collect information about your visit, including duration, visited pages, IP address, device type, and browser details. To manage your choices and view an updated list of cookies, please visit the Cookie Preferences link at the bottom of our websites.  

• Behavioral Data:  

When you visit our websites, we gather data about your online behavior, including time spent on the site, clicked items, and other socio-demographic information.  

• Purchase Information:  

When you buy a product or service from Blissbloomz, we collect data on the specific products or services you've acquired.  

• Preferences and Interests:  

When you register for newsletters or participate in research, we may gather information about your preferences, tastes, and interests.  

• "Special" Categories of Data:  

In certain online surveys, fBlissbloomz may collect "special" categories of data such as biometric information, political opinions, religion, philosophical beliefs, health, or sexual orientation. Participation in such research is always optional, and we ensure compliance with consent requirements when processing special category data as mandated by law.  

How We Utilize Your Information     

We employ the personal information we collect for various purposes in compliance with Indian law. This includes the development, enhancement, support, and provision of the Service while ensuring adherence to and enforcement of our Terms of Use. The following delineates the purposes for which we may use your personal information:  

Account Creation and Maintenance:  

• Establishing and managing your user profile on the Service.  
• Implementing account security features, such as sending security codes via email or SMS.  

Orders and Delivery of Products and Services:  

• Receiving and processing orders.  
• Facilitating deliveries and processing payments.  
• Communicating with you about orders, products, and services.  

Service Improvement, Optimization, and Troubleshooting:  

• Optimizing features and analyzing performance metrics.  
• Rectifying errors and enhancing the Service.  
• Aggregating data collected from individuals.  

Personalized User Experience:  

• Suggesting features, products, and services tailored to your interests and preferences.  

Communication and Customer Support:  

• Communicating announcements, updates, and security alerts.  
• Providing customer support in response to your requests, questions, and feedback.  

Marketing:  

• Collecting and using personal information for marketing purposes.  
• Sending direct marketing communications and abandoned cart reminders.  

Fraud Prevention and Platform Security:  

• Preventing, detecting, investigating, and responding to fraud and unauthorized access.  
• Addressing violations of Terms of Use and ensuring platform security.  

Compliance and Legal Obligations:  

• Adhering to Indian law and responding to lawful requests and legal processes.  
• Protecting rights, privacy, safety, and property.  
• Enforcing legal and contractual requirements and internal policies.  

How We Share Your Information       
 

• Affiliates:  

Sharing specific personal information associated with order processing for efficient order fulfillment with subsidiaries and affiliates of Blissbloomz..  

• Payment Processors:  

Collecting and processing payment card information for purchases on the Service through our payment processors. 

• Business and Marketing Partners:  

Collaborating with third parties co-sponsoring events or promotions, jointly offering products or services, or presenting products or services of potential interest to you.  

Cookies     

Cookies play a vital role in monitoring site traffic and usage patterns by identifying the specific pages you visit and the frequency of your visits. It's important to note that cookies do not provide access to any personal information that you have not voluntarily provided, such as your actual name and address.  

By default, most browsers have cookies enabled. However, you have the option to adjust your browser settings to automatically reject cookies. It's essential to be aware that disabling cookies may impact certain features of the site, affecting functionality. Therefore, carefully consider the potential impact on site functionality before modifying your browser settings.  

How We Safeguard Your Information     

• Implemented Security Measures:  We have implemented commercially reasonable security measures to protect the information collected online.  

• Protection of Information:  Our security measures are designed to prevent unauthorized access and ensure the safety of the collected information while it is in our custody.  

• No Absolute Guarantee: Despite our efforts, we cannot guarantee the absolute safety of information under all circumstances, whether it's in our custody, during transmission over the Internet, on the site, or in any other scenario.  

• User Responsibility:  Users are advised to exercise caution when receiving content, understanding that the security of such content cannot be assured.  

• Transmission Risks: It's important to note that the transmission of sensitive data via email lacks security due to the absence of encryption.  

Protection Of Children's Privacy     

The Site does not knowingly or willfully collect or retain personal information from individuals under the age of eighteen (18). If we become aware that we have unintentionally collected personal information from an underage user of the Site, we will promptly delete such information.   
 

Information Access     

We make reasonable efforts to ensure the security, accuracy, and currency of information. Users can reach out to us to correct any inaccuracies they discover. Our employees and contractors adhere to strict confidentiality obligations.  

Changes In Privacy Policy     

This Privacy Policy may undergo periodic updates or modifications. The date provided above will be revised upon any changes. Users are encouraged to regularly review this Privacy Policy for updates. Continued use of the Website or provision of data after changes implies agreement with the updated policy.  

Your Rights And Choices     

Various privacy laws, including applicable regulations in India, provide users with rights and choices concerning their personal information. In alignment with these laws, fBlissbloomz offers options to access, modify, or delete certain information, as well as control communication preferences. Subject to relevant law, you may have specific rights related to your personal information, including:  

• Right to Access:  

Access specific personal information linked to your account by visiting your account privacy settings. You can also request a copy of your personal information in a readily accessible format, along with details on its usage.  

• Right to Portability:  

Receive certain information you provided in a structured, commonly used, and machine-readable format and transmit it to another controller.  

• Right to Correction:  

Request the rectification of any inaccurate information about you. Visit your account settings to correct and update certain personal information.  

• Right to Restrict Processing:  

In certain situations where we process your information, you may have the right to limit or restrict how we use your personal information.  

• Right to Deletion:  

Under specific circumstances, request the deletion of your personal information, except information mandated by law, regulation, or necessary for Blissbloomz safety, security, rights, and integrity. Closing your account may not immediately free up your email address, username, or shop name for reuse on a new account.  

• Right to Object:  

If we process your information based on legitimate interests or public interest, you can object to this processing in certain situations, unless we have compelling legitimate grounds to continue or where required by law.  

• Right to Withdraw Consent:  

For cases where we rely on consent, you can withdraw it through options like an email unsubscribe link or your account privacy preferences. Withdrawing consent won't affect processing's lawfulness based on consent before withdrawal.  

• Right to File a Complaint:  

If you are a resident in India, you have the right to file a complaint regarding our practices concerning your personal information with the relevant supervisory authority in your region.  

These rights empower you to have more control over your personal information and its use on our platform.  

Grievance Redressal     

Blissbloomz values your privacy. If you wish to opt out of communications or encounter any issues, please contact us at: electrastyleinternationalpvtlt@gmail.com.